News & Events

10/11/2011

CATHEDRAL’S GAIGE HONORED AS ONE OF OUTPUTLINKS’ WOMEN OF DISTINCTION

ROME, N.Y. -- Cathedral Corporation’s President and CEO Marianne W. Gaige has been recognized as one of OutputLinks Communications Group’s 2011 Women of Distinction Award recipients.

The Women of Distinction award honors women in the global print, document and high volume transaction output industries. Gaige was selected for her leadership, experience and contributions to the trade.

9/27/2011

CATHEDRAL NAMED USPS BUSINESS ALLIANCE PARTNER

ROME, N.Y. -- Cathedral Corporation has further strengthened its direct mail solutions by becoming a Business Alliance partner with the United States Postal Service® (USPS).

Already recognized as a national leader in transactional documents, customer care communications, personalized direct mail and e-marketing programs, Cathedral will work with the USPS to achieve superior mail performance on behalf of its customers.

8/17/2011

Fundraising Webinar: A More Effective Diocesan Annual Appeal Program

Annual fund campaign receipts down this year? Are your donor attrition rates increasing each year? Could you be raising more money on an annual basis?

If you are experiencing any of these issues, please join us for a FREE live webinar on September 29th; Segmentation and Personalization: A Guide to Implementing A More Effective Diocesan Annual Appeal Program.

6/16/2011

CATHEDRAL PARTNERS WITH CHANGING OUR WORLD TO OFFER SEAMLESS FUNDRAISING CAMPAIGN SERVICE

ROME, NY -- Cathedral Corporation has formed a strategic partnership with Changing Our World, an internationally recognized fundraising consulting firm, to offer clients complete and seamless fundraising campaign service.

“This collaboration will benefit our customers by combining Changing Our World’s leadership in fundraising consulting with our expertise in executing highly personalized direct marketing and electronic communications campaigns that produce superior financial results,” said Marianne Gaige, President and Chief Executive Officer of Cathedral Corporation.

5/9/2011

CATHEDRAL CORPORATION SELECTED AS NAFCU SERVICES PREFERRED PARTNER FOR FINANCIAL SERVICES PRINT AND E-COMMUNICATIONS SOLUTIONS

ROME, N.Y. -- Cathedral Corporation has been selected by NAFCU Services Corporation as its Preferred Partner for printed and electronic financial communication programs, personalized direct mail and e-marketing services. These solutions include statements and many other forms of communications and marketing initiatives.

4/19/2011

WETJEN NAMED SENIOR VP OF BUSINESS SALES FOR CATHEDRAL CORPORATION

ROME, N.Y. -- Cathedral Corporation, a national provider of transactional documents, customer care communications, personalized direct mail and e-marketing programs, has named print industry veteran Tom Wetjen its senior vice president of business sales.

4/1/2011

PERSONALIZED URLs WORK FOR NONPROFITS

The Diocese of Erie is the first diocese in the United States to develop, implement and deploy a PURL program for its fundraising efforts. The level of sophistication of the targeted messaging and audience segmentation made this campaign particularly innovative when compared to previous efforts.

Read more about how Cathedral helped the Diocese of Erie implement this program at:

http://www.fundraisingsuccessmag.com/article/personalized-url-report-shows-purls-help-fundraisers-increase-membership-donations/1

2/4/2011

BULL NAMED NATIONAL SALES ACCOUNT MANAGER FOR CATHEDRAL

ROME, N.Y. -- Cathedral Corporation, a national provider of transactional documents, customer care communications, personalized direct mail and e-marketing programs, has named David M. Bull a national sales account manager for financial services communications.

Bull, who has more than 15 years of sales and sales management experience, will be responsible for business development in the bank and credit union market, specializing in developing customized solutions to meet the business and communication objectives of prospective customers.

2/4/2011

CATHEDRAL NAMES McMANIMON NATIONAL SALES ACCOUNT MANAGER

ROME, N.Y. -- Cathedral Corporation, a national provider of transactional documents, customer care communications, personalized direct mail and e-marketing programs, has named Rick McManimon a national sales account manager for financial services communications.

McManimon, who has worked 28 years in the print industry, largely in the business communications field with a focus on new business development, will be responsible for business development in the bank and credit union market, specializing in developing customized solutions to meet the business and communication objectives of prospective customers.

10/21/2010

CATHEDRAL CORPORATION WINS INNOVATION AWARD FROM DIRECT MARKETING ASSOCIATION

ROME, N.Y. -- Cathedral Corporation has received a Direct Marketing Association Innovations Award for its multi-channel communications campaign developed for the Diocese of Erie. The goal of the campaign was to reinvigorate lapsed donors using a series of three postcards to drive them to personalized URLs to reconnect, followed by a direct-mail solicitation.

The postcards themselves did not directly solicit the lapsed donors but focused on the question “What Does It Mean to be Catholic?”

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