ROME, NY-- Cathedral Corporation, a national provider of transactional documents, customer care communications and personalized direct mail and e-marketing programs, recently announced the appointment of Clark Theriot to the position of Director of Customer Implementation.

 

In his new position, Theriot will develop and manage the implementation of customer programs for Cathedral’s various product and service offerings. He will be responsible for monitoring program implementation and will serve as the internal liaison among Cathedral’s customer service, sales and programming departments.

 

Most recently, Theriot served as Chief Product Officer for AdeptMedia Corp., where he was responsible for developing technologically innovative marketing solutions to enhance personalized business communications. Prior to that he served as Director of Innovative Information for Pel Hughes Printing, responsible for opening new markets in the area of full color VDP and web enabled personalized business communication solutions.

 

“With more than 20 years of experience, Clark brings valuable expertise to Cathedral’s growing services in the area of variable data printing, direct marketing and personalized content management,” stated Marianne Gaige, President and CEO of Cathedral Corporation.

 

Theriot holds a bachelors degree in Church Management/Leadership from Texas Baptist College in Longview, TX. He also has acquired a variety of specialized technical and project management skills related to Xerox Production Systems, XMPie, Xerox FreeFlow Services, iWay Prime and AccuZIP.

 

Theriot has been a featured speaker at several industry conferences, including OnDemand 2005 and PODi Applications Forum.

 

For additional information, please call 800-419-9067 or visit online at www.cathedralcorporation.com.

 

 

Cathedral Corporation offers the Essentials® line of printed and electronic financial communication programs, personalized direct mail, and e-marketing services. This includes the analysis and application of customer data to create transpromotional marketing materials, statements and invoices, highly targeted direct mail, and a wide range of customer care communications.

 

Recognized in the industry for on-time and error-free performance, Cathedral Corporation serves a broad range of industries in the U.S. including financial services, healthcare, utilities, higher education, and religious organizations. The company employs 175 people and is headquartered in a 60,000 square foot facility in Rome, New York, with additional facilities in Lincoln, Rhode Island and Buffalo, New York.